Making Dollars out of Decisions: Three State Beef Conference

Making Dollars out of Decisions: Three State Beef Conference

cattle in a field
photo by Troy Walz

In a joint effort, Nebraska, Iowa, and Missouri Extension are hosting a free three day webinar series in January to address how producers can capture the economic value of decisions. 

Each webinar will begin at 7:00 PM Central Time and will last for about an hour. Registration includes all three webinars. You will receive an email with the connection information after you register.

Presentation dates, topics, and speakers include:

Tuesday, January 12, 2021 - 7 p.m.

What’s on the horizon for the cattle industry: pricing changes, profit drivers and other possibilities in 2021

Dr. Bob Weaber, Kansas State University - This presentation will drill into the key issues that will affect producers’ bottom lines in 2021 and will provide focus on cattle markets as COVID-19 recovery begins. This presentation will also tackle the price discovery issues currently facing the industry and possible changes in the year ahead.

Wednesday, January 13, 2021 - 7 p.m.

Making Selection Successful: Aligning trait emphasis with market endpoints

Dr. Scott Brown, University of Missouri - Selection pressure is a scarce commodity and producers should carefully align selection decisions and breeding systems to make environmentally adapted replacement females and market targeted calves.

Thursday, January 14, 2021 - 7 p.m.

Value of Connected Data

Justin Sexten, Performance Livestock Analytics - The ability to convert data into decisions is a key value driver across the supply chain. This presentation will review emerging and existing tools to improve decision accuracy and timeliness.


Dr. Kacie McCarthy, Beef Cow-Calf Specialist, 402-472-6074,

Dr. Mary Drewnoski, Beef Systems Specialist, 402-472-6289,

Connor Biehler, Beef Educator, 217-273-6056,