A:     1. Be open-minded, not bound by tradition....We always need to be open to new programs, ideas and changes and to be willing to abolish obsolete programs. 2. Keep an eye on quality. Consolidation is reshaping the industry and is occurring at an incredible pace. It may not necessarily be positive, but competition and profitability may mean producers will have to increase the number of bulls they sell each year in order to remain competitive. Don't sacrifice quality if you must sell more bulls. 3. Focus on efficiently and consistently hitting market targets that are specified by end users of beef and on the traits that have made Angus the leader in the beef industry. 4. Get involved in your local, state and national Angus and cattlemen's organizations. It will be a must to keep abreast of what's going on in the industry and to be a part of the fight of survival.